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The TENNESSEE CENTER
FOR NURSING is pleased to announce a new campaign
with the goal of "promoting awareness of and spark
an interest in nursing careers among Tennessee youth and
minorities".
The TENNESSEE CENTER FOR NURSING purchased
the campaign from the North Carolina Center for Nursing,
who has now used the campaign for several years in their
state.
Their research found: That today’s youth enter nursing
for the same reason that nurses in the past have chosen
nursing…"to help people or make a difference
in people’s lives". Thus, North Carolina developed
multiple media strategies to send the unified message to
youth that "THEY CAN MAKE A DIFFERENCE IN NURSING!’
Their marketing research found: That youth already deciding
on a nursing career "knew a nurse" so they designed
a sub-campaign directed to nurses statewide designed to
encourage nurses to talk with youth about nursing as a career.
The TENNESSEE CENTER FOR NURSING is collaborating
with all health care partner organizations represented on
our Board of Directors, including the Tennessee Hospital
Association, to purchase the 12 ½ minute video, "Nursing:
the power to make a difference…BE THE DIFFERENCE!",
to launch an initiative to inform middle and high school
career counselors, school nurses, health occupation teachers,
and students about nursing as a career.
Order the $10.00 video –
you, too, can "make a difference"
by promoting nursing as a career!
Click
here to place your order
Contact:
Tennessee Center for Nursing via phone: 615.242.8205
OR
via e-mail at: tcn@centerfornursing.org
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